AMM-CON 2026 · PROGRAM
The whole day, hour by hour.
Friday, September 25, 2026. From the welcome at nine to closing remarks at 4:45, here is the whole run of show, plus the printable version.
SEPT 25, 2026
THE WESTIN DALLAS FORT WORTH AIRPORT, IRVING TX
9:00 AM TO 5:00 PM
THE RUN OF SHOW
One room. One day.
All times are Central. One room, back to back, from the welcome until the closing remarks.
9:00 – 9:15 a.m.
Welcome
Charlie Cook, AMM-Con Planning Committee Chair
9:15 – 9:45 a.m.
Reporting on Injustice
Lee Williams & Patrick “Tate” Adamiak
9:45 – 10:15 a.m.
On the Air: What We Look for in Our Guests
Amanda Suffecool & Cheryl Todd, AMM-Con Committee Members
10:15 – 10:45 a.m.
Stop Chasing Traffic, Become the Source
Robyn Sandoval, A Girl and A Gun
10:45 – 11:30 a.m.
AI & Ethics: How 2A Media Can Use AI Without Losing Trust
Rich Yumul, Gun Owners Radio & 1791 Group
11:30 – 11:45 a.m.
SPONSOR
A Word From Our Gold Sponsor: Topple
11:45 a.m. – 12:30 p.m.
BREAK
Lunch
Provided by Topple
12:30 – 1:00 p.m.
How to Read & Understand 2A Court Decisions for Non-lawyers
Mark Smith, Four Boxes Diner YouTube Channel
1:00 – 1:30 p.m.
A View From the Other Side of the Horizon
Christopher Swainhart, Gun Stuff TV
1:30 – 2:00 p.m.
Navigating YouTube & the Need for Authentic 2A-Focused Content
Jason Oliver, Texas Gun Vault YouTube Channel
2:00 – 3:00 p.m.
PANEL & CONVERSATION
Media as a Tool
Moderated by Dan Wos · Cam Edwards, William Kirk, and Jake Wiskerchen
3:00 – 3:15 p.m.
BREAK
Break
Coffee provided by SEAL 1
3:15 – 3:30 p.m.
SPONSOR
A Word From Our Silver Sponsor: SEAL 1
3:30 – 4:00 p.m.
From Blogging, to Journalist, to Publisher: The Road to ‘The Reload’
Stephen Gutowski, Founder of The Reload
4:00 – 4:45 p.m.
KEYNOTE
The Brave New World: The Evolution of 2A Communications
Mark Keefe, Managing Director of Public Affairs and Editorial, NRA
4:45 p.m.
Closing Remarks
Sponsors Committed to Advancing 2A voices
TAKE IT WITH YOU
Keep the schedule in your pocket.
Bookmark this page for the version that stays current, or download the PDF to print it, mark it up, and carry it into the room.